JUST EAT
A complete rebrand of Just Eat, creating a bold new identity for one of the world’s leading food delivery platforms.
At the heart of the new identity is a vibrant colour spectrum, celebrating the endless choice of food on the platform and creating a distinctive, instantly recognisable brand world. The logo was also simplified into a cleaner, more dynamic mark, designed to work effortlessly across every touchpoint, from app icon to delivery bike.
For the image style, we introduced reportage-style photography, moving beyond traditional food imagery to capture the people, places and moments around the takeaway experience.
ROLE
Design Lead
Creative
Art Direction
SCOPE
Brand Identity
Design System
Packaging
Brand Guidelines
Iconography
R&D
CREDITS
Agency: Venturethree
Client: Just Eat